Effectively Advertising Cottage Rentals

As a cottage owner in Canada you want to not only spread the word about your vacation rental in the local area you live, but also in a medium that has the potential to reach people all over the world. Canada is widely known for its breathtaking views, unique nature activities and calming and natural scenery. Therefore, be prepared to market cottage rentals near and far. Here are some suggestions for adverting cottage rentals throughout local Canadian communities:

Classified ads. Dont forget to list cottage rentals in the classified section of your local newspaper. Complete the ad with a brief description of the rental (highlight the positives), the price and contact information. You can also choose to run this classified ad on an Internet listing source, such as Online Cottage Rental, which specifically caters to those looking to rent in Canada.

Get friends and family involved. It never hurts to get the support of your loved ones, make them aware of the current availability of your cottage rental and tell them to spread the word. Some of the best advertising comes from word-of-mouth.
If youre looking to attract tourists to cottage rentals, you want to utilize some additional advertising methods. Try the suggestions below to cater to a wider crowd:

List online! This is your best bet when youre looking to attract tourists. Again, use a site like Online Cottage Rental, which caters specifically to Canadians and allows owners to post pictures and highlight specific amenities of their property. Plus, you can find additional advice on advertising if you send an inquiry to the companys support team.

Treat those guests right. As mentioned above, word-of-mouth advertising can be extremely effective. If you go above and beyond for all your guests, especially those that come in from out of town, youll inspire them to talk about the wonderful experiences they shared in, all because of your rental. Vacationers are always asked how their trip was, and this will give you the opportunity needed to gain a solid reputation with potential renters everywhere.

In order to effectively advertise cottage rentals, owners must provide their guests a high quality of service that keeps them not only coming back, but also telling others how great their particular rental was. Remember, quality of service and the unique benefits of your cottage rental are sure-fire ways to keep your door swinging open with new guests, all season long.

The Automotive Industry Marketing Plan

The auto industry is one of the largest industries in the world. It includes dealers, service shops for repair and body work, parts suppliers, insurance companies and even towing companies just to name a few. All areas of the auto industry share a common interest and that is cars. The interest in the auto industry has done nothing but increase over the years and all areas of the industry are learning to implement new marketing techniques in order to gain their customers attention.

Promotional products have been proven to be very effective marketing tools for businesses within the auto industry. Repair tools, key chains, safety tools, road side kits and many other promotional products that boast the company’s name or logo can not only be useful to the consumer but can be very effective in gaining more business for the company.

Tow companies often use roadside kits as a promotional part of their marketing campaign and it works. Think about the times of accidents, emergencies or break downs and that feeling of desperation while wondering who you should call. When you reach for the bag in your trunk that supplies your road side safety and emergency supplies and the logo of a towing company is clearly printed with a number for assistance, who else would you call? Many companies offer elaborate kits while others offer simple ones, the effectiveness of the advertising in those situations are not easily compared so there is no real proof that creating a kit complete with jumper cables and hazard signals works any better than one with road flares and a few simple tools.

Insurance companies and parts suppliers can also benefit from this promotional method of advertising. Any event that requires assistance will cause the driver to look for items they already possess in their vehicle to rectify the situation at hand and with those items and the contact information that is the number that will 9 times out of 10 be used.

Branding is another great way to use promotional advertising within the auto industry. When people take great lengths to accessorize or customize their vehicles they often want to show off the brands that they used. By incorporating engraved key chains, branded licensed plates and other accessories that sport the company brand or logo will be a great way to grab the attention of admirers. When consumers see the vehicle looking great and your company brand is located on it you will get the majority of the credit and they of course will come to you for all of their customization needs.

Parts suppliers and service garages often use tools as part of their promotional advertising campaign. This is due to the fact that when a vehicle breaks down or is in need of service or maintenance those tools that are on standby with the company logo on it will often be the reminder for the consumer to contact that company for their parts or service needs. You can use anything from flashlights, tire gauges to multi set tool kits to offer the advertising that you need to get that customer in your door.

Cutting Corners – How to Build a Healthy Family

Do we all sometimes forget to floss? Brushing your teeth alone will leave your mouth only about 60% clean. Although it is something awkward to do, flossing is imperative in your teeth cleaning process as it breaks up and removes the plaque from the gum line and teeth where your toothbrush cannot reach. Within just two short days of not flossing, plaque can turn into hard calculus, which is composed of salt, food, and other debris. This causes bad breath, gingivitis and ultimately periodontal disease, which occurs when the body’s immune system cannot clear the bacterial and toxins in the mouth. There is also a proven connection between sever gum disease and an atherosclerosis, which is a condition where arteries get clogged up. But it is bad enough having to walk around with a terrible smelly breath.

Therefore ultimately try to floss every day, but is you just cannot, then swish water around and through your teeth after brushing your teeth as it has been shown to reduce bacteria, but this is only for a once in a while solution to not flossing.

Even slept with your make-up on? Although leaving your make-up on when you go to bed seems like a great idea at the time, especially after a late night out or you are just lazy, you are not doing your skin any good at all. Wearing foundation to bed can cause your pores to clog up, which leads your skin to break out and have blackheads. And not only is sleeping with foundation not good, your mascara fragments will dislodge into your eyes while you sleep and could cause painful corneal abrasions. Just keep some pre-moistened make-up removal pads at hand for these occasions when you have little time for makeup removal, or are just not in the mood for doing it right now, your skin and eyes will thank you for it.

Do we award ourselves fewer hours to sleep? We compromise our health by sleeping less. Men who sleep fewer than five hours a night are at risk of becoming obese and also have high levels of blood sugar, which could lead to diabetes. It has also been concluded that a lack of sleep triggers off a hormone in the blood, and this hormone stimulates your appetite. Sleep disorders are very common and also under-diagnosed especially in woman. Therefore it is really important, for both men and woman, to have seven to eight hours of sleep to prevent poor concentration, irritability, depression, fatigue and even obesity which can often times lead to other health problems as well. To curve this problem, start by limiting your food intake before bed time, stick to regular bed times, and give yourself fifteen minutes to fall asleep, if you don’t just get up and do something until you are sleepy, like reading. Do not watch television or work on your computer. Also use herbal sleeping tables or teas to get you sleepy. If you feel these tips do not work to help you sleep better, visit your doctor for some further help and advice.

Reading in dim light, although reading in bad lighting increases tension, concentration and strain, causing headaches and sore eyes these symptoms are not permanent. Suboptimal lighting can create a sensation of having difficulty in focusing. It also decreases the rate of blinking and leads to discomfort from drying eyes. The important counterpoint is that these effects do not persist. But avoid unwanted headaches by switching on more lights or invest in a reading light for where you are most likely to sit down and read your book.

Not wearing sunglasses is a very good habit we all seem to brake from time to time. Whatever the reason for this may be, your skin is not the only part of your body that will be damaged from over exposure to the sun. Your eyes are also at risk of UV rays, and reflections from shiny objects. Like white buildings and water and metal. These subject the eyes to more than 12 times more light than what is needed. UV rays are invisible to the naked eye, but are high energy rays of light, and it is through this light that a reaction is caused in your eye tissue. And one this has occurred it cannot be reversed. When spending a lot of time where there is a lot of glare and not enough adequate protection, you can develop a short term condition known as photokeratitis; this is reversible sunburn on the cornea of the eye. This damage causes eye pain, sensitivity to light and the sensation of having sand in your eye constantly. Cataracts, which is a cloudy formation on the lens inside the eye, or the yellow areas on the whiles of the eye may appear after too much sun exposure as well. Then there is also Pteryguim, this is where tissue growth happens on the whiles of the eye, and can result in blocked vision and exposure to UV rays will also bring about eye cancer as well. It is better to have a pair of UV ray large wraparound sunglasses kept away in your car, bag and at home so you have them with you and ready to use whenever the need arise. Also get your whole family to do the same, especially the younger family members too, protecting everyone’s eyes will help build a healthy happy family.

Something not too many of us do, but still too many do, and that is biting nails. Your nail splits, so you just take it upon yourself to just bite of what has been broken off. You think this is a good idea at the time, but in fact it is a bad idea! And besides your nails just looks terrible, your fingernails are actually dead cells made of the same stuff as your hair, which is a protein called Karatin. So when you bite your nails, you risk transferring infectious organisms between your mouth and your fingers, and this could result in a bacterial or yeast infection of the nail bed. Therefore it is better to pack clippers and an emery board in your bag, or in a place where you will be the most times during the day. Then make sure you wash your hands properly, thoroughly and regularly throughout the day.

And now that you know what the risks are that you are really putting your health at, next time it may be better to just rethink taking those convenient shortcuts, but rather take these tips to heart and put them to good use. These can be really beneficial to you but also to your family, and if you are anything like me, these ideas can be put to good use on how to build a healthy family.

Parkinson’s Disease Symptoms and Treatment

What is Parkinson’s Disease?

Parkinson’s disease (also known as Parkinson disease, Parkinson’s, idiopathic parkinsonism, primary parkinsonism, PD or paralysis agitans) is a progressive debilitating neurodegenerative disorder of the motor system. The disease results in the loss of the neurons or nerve cells that contain dopamine in the substantia niera, the part of the brain that controls movement.

What causes Parkinson’s disease?

The cause is unknown though several factors are considered to be linked to the development of the disease. Approximately 15% of sufferers have a family history of the disease, but it has not been proven whether this is due to genetic or environmental factors. One theory is that environmental factors such as toxins play a part in the neurons ability to produce dopamine. Other theories focus on the neurons dying due to the aging process or because of exposure to free radicals. Though the causes of the disease have not been proven, the following factors increase the risk of Parkinson’s;

* Age
* Male
* Genetic link to a sufferer
* Stress
* Head trauma
* Environmental exposure to pesticides
* Rural living
* High fat diet

There are also three factors that have been associated with a decreased risk of Parkinson’s, these are cigarette smoking, anti-oxidants being present in diet and having measles early in life.

Parkinson’s disease Symptoms

Motor symptoms are the primary symptom, with tremors starting in one area (e.g. a hand or leg) and then developing in other parts of the body. However, not all tremors are due to Parkinson’s disease. Stiffness and slowness in movements are also symptoms of the disease and can cause cramps and soreness. Sufferers may develop issues with walking imbalance, feet shuffling and stooped posture. Parkinson’s disease may also cause swallowing difficulties and gastrointestinal problems such as constipation and incontinence. The disease may inhibit brain function and cause dementia. Sufferers may also experience fatigue, depression and emotional changes.

PAT Testing Procedure

Portable Appliance Testing (or PAT Testing) is a legally required method of testing portable appliances. There are many stages that go towards the testing process. It will end with either a pass or fail result.

Portable Appliance Testing needs to look at certain safety elements. Amongst the things that can cause the failure is damage to cables, plugs and wires, overheating and signs of water damage. There should be no bare wires and no sign of internal damage.

The testing needs to be done according to the IEE (Institute of Electrical Engineers) guidelines. Before testing takes place anyone who is not part of the testing team should leave the premises.

The most basic part of the testing process is the visual inspection. Over 90% of problems are said to be found during this part of the process. It consists of the tester looking at the appliance and seeing if there are any obvious issues.

Here the tester will be able to see any poor wiring, cracked casing, bent pins and other damage. These are the most basic areas where appliances fail the PAT test.

The location that a particular appliance is used needs to be inspected. There must be sufficient ventilation (depending one the needs of the equipment), the area cannot be unreasonably damp, and controls to the equipment must be easily accessible.

An Earth Bond Test needs to be carried out during the testing process. Electrical Test Equipment is necessary for this part of the procedure. This is a test between the earth bond and continuity between the plug pin and external components. The voltage and test current is assessed during this process.

Other parts of the test are the insulation test and operational test.

The insulation test is necessary to ensure the insulation resistance is safe. The operational test simply consists of the tester switching the equipment on and testing out certain regular functions that it should perform, and making sure its performance is as expected.

Once testing has been completed the result of the PAT test should be clearly stated. The most common method of this is simply placing a label on the equipment. The label will say whether the appliance has passed or failed, and should also include more specific details of its condition. It will give the date of the test and the date at which another test will be necessary.

Equipment that is faulty or damaged should be removed from service immediately. It can then be determined whether or not the seriousness of the damage is sufficient for the equipment to be out of use.

PAT testing records are required to be kept for the duration of the life of the appliance. This is a legal necessity as it shows that tests have been carried out and the results of them.

Information On Merchant Account Loans

For an entrepreneur, there are always instances wherein he or she would require additional funds in order to sustain or even help start up his or her new business. Unsecured business loans provide such additional funding with far less requirements that traditional sources of funding usually ask for. It is a process that is somehow ironic, but not quite untrue. In order to make money, one has to have money, and in order to create a business that would make you money, you have to have money to get it off the ground.

Loans are there to provide you the money that you would need to put up your own enterprise, but you have to have an established business history in order to secure a loan from traditional lenders, an established business history that you can only get if you have a business to establish it with. This, of course, puts new potential business owners in a very tough position. A merchant account loan, or unsecured business loan, gives new entrepreneurs a chance, and the money that they need, at starting up their own business. Unlike with traditional lenders, this loan can be acquired in a matter of mere days with a lot less hassle.

When an individual wants to start up a new business, there are several options available to him or her to acquire capital. There are friends and family who they can turn to for financial support. Many people also suggest the use of an entrepreneurs own retirement accounts or savings to start off the business, and even credit card advances for the funds. What all of these things have in common is the great deal of personal and financial risk involved. By covering all the bases, applying a little foresight to planning, we can all surmise that all new businesses have a huge chance at failure, regardless of how sound the business strategy is or how innovative or time tested the product or service offered actually is.

If your business does fail, how will that affect your relationship with the people you asked assistance from? How will it affect your own personal financial security? Merchant account loans provide a safer alternative. It is a form of credit card factoring that focuses on small businesses, making it a more viable option for entrepreneurs that are just starting out.

So how do merchant account loans work? As mentioned, it is a form of credit card factoring. This is a business practice wherein the small business owner sells all his or her upcoming Visa or MasterCard receivables. They sell these receivables at a discount, and by doing so, allowing these new entrepreneurs to acquire the money that they need within days. One advantage of this kind of loan is that these usually carry with it a very flexible payment term, the basis of the terms are dependent on the daily credit card revenues. It is customary that the credit card factoring agency require the business owner to make use of is or her credit card processors exclusively for the purposes of record keeping. To determine daily repayment amounts for the loan, it is vital that the record of purchases is as accurate as possible.

Merchant account loans are the ideal way for new entrepreneurs to have access to their funds. These new entrepreneurs acquire their much needed finances in a matter of days thanks to the merchant account loan, and they do not even need to establish a good business history to get approved. Even the lack of a high credit rating is not a huge factor when it comes to these loans. Since the repayment is based upon the merchant or the entrepreneurs credit card revenues, no matter how good or how badly the business does in terms of revenue, repayment of the loan would not carry with it as much of an impact on the entrepreneurs finances as it does with loans from traditional lenders, who usually have a set date and specific terms for payment.

If you are a small business owner or an individual who is thinking about putting up his or her own small business but worries about raising the appropriate start up funding, then merchant account loans just may be the ideal alternative for you. You get the money you need relatively quicker, and the risks are definitely much lower. With such a decreased processing time and approval rate, anyone can easily obtain a merchant account loan and proceed to putting up that business that they have always dreamed of.

Publishing Industry Jobs

As recently as five to seven years ago, careers in the publishing industry were actually limited because of the small number of existing publishing houses, and the majority of those have been privately owned for generations and remain so today. However, many opportunities exist in the publishing industry because of the new innovative technology that has arisen out of the Internet.

Probably the most obvious job within the publishing industry is that of an author. The second most well known or recognized job outside of the publishing industry is that of a literary agent, and the third is editor.

Authors write the material or texts that are to be published. They submit their work to literary agents who forward the work onto the editors of publishing companies. Sometimes authors will forward their work directly onto the editor, foregoing the agent who will take a percentage cut of the author’s paycheck.

If the author is really lucky, the editor will call him directly with a job.

One of the problems is letting go of out-dated thinking and processes. While some places may have a ‘top-down’ problem, others have leadership that actually do think in terms of the 21st century and new media opportunities. But they are most likely the exception. Part of the problem is one of a slow-to-change work culture.

There are many (great) veteran editors and sales people in publishing companies near and far that have held on tightly to the same way of doing things; editors used to only have to work on a print version of a magazine and sales made fairly easy commissions on recurring print advertising. Now editors frequently have several outlets to satisfy (print, web, podcast interviews, webcasts and, yes, videos) while sales people have to sell sponsorships for these new content vehicles. Sales people also need to understand these new technologies to convincingly sell them.

Thepeople working in desktop publishing use a computer software in order to produce and format publication material. They basically use numbers, text and data to prepare the publication material. The publication material can range from newsletters, newspapers to magazines and books.

There is a huge demand for people in the desktop publishing industry. In fact the statistics show that about 4 out of 10 desktop publishing professionals work in various newspapers, books, periodicals and directories. Every 1 professional out of 4 work in the printing industry and other related activities.

The statistics also show that employment figures are also expected to grow faster in the near future.The jobs are easily accessible for people with a certificate or degree. To receive a degree you can get a training from an accredited vocational school or college. The time that you’ll have to invest in order to get a certificate in desktop publishing is not much, in fact it in about a year, what it takes to get yourself a desktop publishing certificate.

There are other lesser known jobs in the publishing industry other than author, agent, editor, and publisher. One of these lesser known jobs is that of author publicist. The publicist takes the published book, the author, and puts together a public relations campaign that goes beyond simply marketing. If the author is a growing phenomenon, chances are that the publicist can be seen right beside the author during book tours.

Accelerate Business Growth with Application Management Services

In the corporate world IT has always been a critical business enabler. Most of the advancements in technology are due to the finesse with which this particular department operates. Today IT infrastructure is critical to business because it helps in seamless integration with customer network and makes information readily available for business leaders to take strategic and informed business decisions.

Today the role of IT has become more challenging and important – companies depend on it to meet strict international standards/requirements such as USA PATRIOT and Sarbanes-Oxley acts. IT capabilities of a company are crucial in integrating and performing repetitive data management processes. This is where Client Application Management Services pitch in by offering services pertaining to managing and maintaining the end user application environment, one of the costliest activities within IT Infrastructure management.

By outsourcing non-core functions, companies can better focus on core business competencies; simultaneously, lowering the total cost of ownership as well. In this article, let’s understand some of the client application management services available in the market.

Application Packaging – This service ideally includes definition of packaging standards, package complexity, categorization, development of packaging standards, package creation, testing and, package conflict detection and resolution.

Software Distribution – This service usually covers activities such as automated software distribution, deployment process, customization and coordination, distribution to software repositories & workstation clients, pilot testing and implementation of rollback plan.

Image Management – Starting from establishing common operating environment, through image creation/testing, image release, and maintenance for new platform, security patches, driver updates etc., image management services ensures standardization and accuracy in all phases.

Patch Management – This service comprises of all the activities starting from assessing threats and vulnerabilities, discovering new updates, obtaining, testing and deploying all the required patches on time.

Usually, companies offering Application Management Service may also be catering to messaging and collaboration services, asset management, IT infrastructure management etc. The advantage of using these services lies in the fact that they are all cloud-enabled and delivered using business ready platform for enterprise tools.

Companies can now expect to achieve new industry benchmarks aligned to business outcome in less time. An experienced Application Management Service provider can ensure excellence in delivery quality and continuous improvement in the management and optimization of your applications. Such services use innovative tools that help in adopting new technologies for improved end user productivity. Above all companies can expect to enjoy competitive differentiation that will accelerate the ROI curve in no-time.

The Three Essentials For Effective Small Business Web Design

To get the very most out of your small business web design or any type of business web design for that matter, you need to address three very important essentials.

The reality though, for many small business websites and blogs is that very few even come close to addressing just one of these essentials for good business web design and as a consequence many fall well short of providing any real benefit for the business they represent.

As a consequence this leaves the door wide open for businesses who understand these three essentials, to really take advantage and out compete their competition when it comes to being profitable and staying around for the long term.

Therefore the first essential for good small business web design is to be able to attract prospects. Many business websites have the ability to attract large volumes of traffic but very few of them have the ability attract traffic that is 100% relevant to what they selling and the reason why is this.

Very few small business websites have their keywords set up correctly. They often use keywords that are too broad, they use keywords that are irrelevant, they use the same set of keywords on every page and in some cases they don’t even use keywords at all. As a consequence all the good off site SEO they may be doing, which can send large volume of traffic to their site, can be wasted.

Therefore to increase the amount of prospects to your small business website your web design first needs to take into account good keyword research and good keyword usage throughout your site.

The next essential for good small business web design is to be able to stop your relevant traffic from clicking away once they land on your site. One of the biggest mistakes business owners make is they talk too much about themselves and their business. All prospects want to know about is what you can do for them to satisfy their needs and what the benefits are to them in either buying your products or using your services.

You, as a business owner, need to appeal to your customers needs and you need to do it in a manner that earns their trust and displays to them that you are credible and can follow through with your claims and promises. This is by far the biggest area where many small business web designs fall well short and consequently lose customers there and then.

The third essential to good small business web design has to do with the process of turning the prospect into a customer. This process begins with the second essential but won’t be completed unless you have one final essential ingredient, a “Call To Action”.

Now many websites do have a call to action but in many cases they are way too soft. They either infer that a certain action should be taken or they simple list a long list of features of their product or service and then expect the prospect to then just hit the buy button, fill in the contact form or pick up the phone to make an appointment.

Therefore to complete the process you need to tell your prospect exactly what you want them to do. It needs to be clear, it needs to be enticing and it needs to be credible.

So these are the three essentials to small business web design. You need to attract more prospects to your site, via the use of well researched keywords followed up with good off site SEO. You then need to be able to engage those prospects straight away, so they don’t click away by satisfying their needs and wants. Then finally you need to have a “Call To Action” that is enticing and appeals to what the prospect is looking for.

If you can integrate these three essentials into your small business web design you will be well on your way to having a profitable business site that adds value to your business and sends you customers like you’ve never seen before.

Treatment Facility At Drug Rehab Center

Drug addiction is among the serious plague in the most of the western countries people are struggling with so many years. People who are

addicted to any form of drugs always find themselves in trouble in their professional as well as personal life. On of the lethal fact about the

drug addiction is that it not only affects the addicted individual but also puts bad impact on friends, family members especially on children. In

the recent survey, it has been noticed that the most of the people who get admitted in a reputed center for drug addiction treatment

Minnesota are mainly the teenagers or the young generation people. Thus, it becomes mandatory for the people as well as their family

members to admit in a treatment center before this plague takes your near and dear ones life away from you.

Generally, it has been seen that there are lots of people who hesitate in going for drug rehab in their respective state just because they do

not find an appropriate drug rehab center for the suitable healing program. Therefore, it is always better to find a treatment center according

to the retention factor or success rate which will help you in selecting a best one for your near and dear ones. Retention factor or success

rate can be defined as the number of individuals admits for a particular treatment program to the number of individual completed that

treatment programs. Here are some important and basic information about the treatment program that most of the drug rehab center usually

provide for the addicts in order to get rid of addiction with safe and ease.

Detoxification Treatment: Detoxification treatment is one of the first and foremost treatment that most of the treatment center provides to

patients. In this two to three weeks treatment program, the treatment professional as well as medical staff try to eliminate the toxic materials

with the help of suitable medicines. During this period patients have to stay in the drug rehab center so that they can deal with the withdrawal

symptoms which is usually shown by addicts in this period. In this treatment program the chances of relapses of higher because these

patients are kept away from the daily usage of drugs and they show various withdrawal symptoms like nausea, vomiting and pain in the

body. Once the detoxification program is over, treatment center offers different rehabilitation program such as outpatient and inpatient

treatment facility.

Treatment facility: Inpatient treatment program are also called as residential treatment facility. In this program the patients have to stay in the

drug rehab center where the patient have to stay in residential setting under the close eye of medical professional. And other type of

treatment facility is intensive outpatient treatment program where the patient don’t need to stay in the center for the treatment. However, they

have to frequently visit the treatment center for treatment and medication.

Hence, for the purpose of acquiring best and suitable drug addiction treatment Minnesota residents have to be careful in their selection.